1. Introduction

We respect your privacy and take it very seriously. We are bestofbackpacks.com and this is our plan of action for the protection of your personal information. It describes how we collect, use, disclose, and store your personal information.

2. Application

This policy applies to you when you visit our website, use our mobile apps or any of our other software, or request our services as a customer.

3. Personal information

3.1. Scope. Your personal information includes information we collect automatically when you visit our website or use our mobile apps or other software, accept on registration or submission, get through a request, or you provide voluntarily but excludes anonymous, de-identified, statistical, and public information.

3.2. Your obligations. You may only send us your own personal information or someone else’s personal information if you have their permission to do so.

4. Acceptance and changes

4.1. Acceptance. You may not request any of our services if you do not accept this policy or any changes to it.

4.2. Changes. We may change this policy at any time and will notify you of the changes by placing a notice on our website, mobile apps, or other software or sending it to you by email. The changed policy applies to you if you continue using our website, mobile apps, or other software or our services following the notification.

5. Collection

5.1. Automatic. We collect your Internet usage information automatically when you visit our website or use our mobile apps or other software, including your IP address, browser or device details, and usage information, which we may use to display our website, mobile apps, or other software correctly, track your activities on it, or for other necessary purposes.

5.2. On registration or submission. We ask you to provide us certain identifying information when you register on or otherwise submit information through our website, mobile apps, or other software for the first time.

5.3. Through a request. We ask you to provide us certain services information when you request our services.

5.4. Voluntarily. We may ask you to provide us certain optional information on a voluntary basis.

5.5. Consent to collection. We will have asked you to give us your consent where necessary to collect your personal information in accordance with applicable law when you provide us with it.

5.6. The purpose of collection. We may process the information that you provide to us for the purposes that you indicated when you agreed to provide it to us. Processing includes gathering your personal information, disclosing it, and combining it with other personal information.

6. Use

6.1. Processing. We may process your personal information to fulfill our obligations to you.

6.2. Cookies. We may place small text files on your device when you visit the website that allow us to provide you with a personalized experience by associating your personal information with your device. They let us remember your preferences, allow third parties to provide services to you, and otherwise serve useful purposes for you. Your internet browser generally accepts them automatically, but you can often change this setting or delete them manually. However, we won’t be able to provide you with access to certain aspects of our website where cookies are necessary if you do so. We have no access to or control over any cookies that our business partners use on our website and they have their own privacy policies that govern them.

6.3. Messages. We may use your identifying information to send you administrative and update messages about our website, mobile apps, or other software. We may also sometimes send you promotional messages, but you may choose to opt-out of them.

6.4. Targeted content. We may use your personal information to provide you with targeted content on our website, mobile apps, or other software in a completely automated process.

7. Disclosure

7.1. Sharing. We may share your personal information with third parties for the purposes of fulfilling our obligations to you, including with:

  • other companies or divisions within our group;
  • our contractors who help provide part of our services; or
  • third parties as required by applicable law.

7.2. Honor this policy. We will require anyone that we share your personal information with to honor this policy whenever possible in terms of applicable law.

7.3. Mandatory disclosure. We may disclose personal information to third parties if required for legal reasons, such as to regulators as required by law or governmental audit, law enforcement as required by a subpoena or court order, or third parties as required by applicable law.

7.4. Statistical information. We may disclose aggregate, de-identified, and anonymized statistical information that we have derived from your and other people’s personal information to third parties for various purposes, including improving, marketing, and getting insights into our services.

7.5. Personnel. We may need to disclose personal information to our personnel to do their jobs, but will not do so unnecessarily.

7.6. Change of ownership. We may assign our rights to the personal information we process to our new owners if our ownership changes for any reason.

8. Storage

8.1. Accuracy. We will do our best to keep your personal information that we collect accurate, complete, and up to date.

8.2. Participation. We may ask you to update your personal information from time to time or give you a way to review it, but will take steps to verify your identity to prevent unauthorized access when doing so.

8.3. Retention. We will only keep your personal information for as long as is necessary to fulfill our obligations to you unless you have given us permission to keep it longer or we are otherwise legally allowed to do so.

8.4. Transfer. We may transfer your personal information outside of the country in which it was collected to a foreign country. You consent to us processing your personal information in a foreign country with less stringent data protection laws than the country in which it was collected.

9. General

9.1. Updating or removing. You may update or remove your personal information through our website, mobile apps, or other software or by contacting us.

9.2. Limitation. We are not responsible for anyone else’s privacy policies or practices.

9.3. Inquiries. Please contact us if you have any questions about this privacy policy or how we handle your personal information.